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Demystifying Digital Media for Small Businesses

Learn the best platforms and formats for launching a digital media ad campaign. ... Emarketer reported earlier this year that digital media spend is expected to increase to 54.2% of total U.S. [...]

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4 Ways to Jumpstart Your Search Engine Marketing Strategy

Search engine marketing (SEM) allows an advertiser to purchase traffic based on a specific keyword or set of keywords on a click by click, fixed impression or pay per view basis. While this cost [...]

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Account Maintenance Phase

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Account Setup Phase

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Account Research Phase

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Initial Meeting

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Bing Ads Account Management

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Google AdWords Account Management

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Executive Summary

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Analytic Synopsis Review

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